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Newsletter • Newsletter • Newsletter


Passion Project
The “Australia Effect” and Why Everyone’s Talking About It by Matilda Daniel From freckled-face selfies, to the “clean girl” aesthetic, Australian beauty’s effortless charm is redefining global trends, one bare face at a time. There’s a new beauty trend sweeping TikTok, and it’s putting Australian style in a global conversation. Dubbed “The Australia Effect,” the viral transformation sees travellers from the US and UK walking the Australian streets with full glam, thick fo
Apr 173 min read


Weekly Girl Insights
By Matilda Daniel Who is Sienna Spiro, and Why is the World Obsessed? London-born singer-songwriter Sienna Spiro has quickly become one of TikTok's most-watched rising stars, thanks to her viral cover videos and original tracks. At only 19, Sienna draws from iconic soul and jazz influencers, channelling them into her emotionally charged vocals and diaristic lyrics. First discovered at sixteen after her cover of Finneas ' "Break My Heart Again" , gained traction, her online
Apr 173 min read


Modern Philosopher Some Might Say
Loved Until They Speak How Black Women are Loved Until They Show Emotion. By Matilda Daniel Audiences have seen this time and time again. Women in the media attain a following until they show emotion, speak up and suddenly their kind "persona" vanishes and their "true" colours are revealed. My question is, why is their anger (almost always deserved and situational) seen as their "true colours"? Why isn't it the humour, gracefulness and positive attitude they wear for the re
Apr 173 min read
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